AWS End User Messaging now supports dynamic WhatsApp flows so you can turn WhatsApp conversations into rich, interactive experiences that end-users complete directly in WhatsApp.

Instead of pushing end-users to a website or a separate form to complete an interactive experience, you can instead guide them through an appointment booking, lead generation, sign-up, survey or a transaction directly in the chat. Customers can start building a flow using one of Meta’s stater templates with familiar building blocks like text inputs, date pickers, drop downs, and buttons, or customize the flow from scratch. With dynamic flows, each screen can call your own HTTPS endpoint in real time, so you can show live availability, and personalize each step in the flow for your end-users.

You build and manage flows entirely in AWS End User Messaging Social, through the console or APIs. Define a flow with a JSON schema, then deliver it with a message template to reach customers where they are.

WhatsApp flows are available in all regions where End User Messaging Social is available. To get started, see the User Guide.